SportsGenius™ is a revolutionary educational methodology that transforms students' passion for sports—or music, gaming, any passionate interest—into measurable academic excellence. Created by Dr. Dwayne B. Thomas over 30+ years of work across nine states and multiple countries, SportsGenius™ is built on one foundational principle: sports knowledge isn't separate from academics—it's adjacent to academics.

When a student analyzes why their team won or lost, they're doing multi-factor causal analysis—the same skill required in history and science. When they argue why a player deserves MVP, they're making evidence-based arguments—the same skill required in writing. When they predict playoff outcomes from statistics, they're using data-driven reasoning—the same skill required in math.

Traditional education dismisses this as "just sports" and tells students to stop thinking about games and start thinking about "real learning." SportsGenius™ recognizes that students are already doing college-level analytical thinking—they just don't know it. And neither does their school.

The program integrates three powerful dimensions: Bloom's Taxonomy for types of thinking, Webb's Depth of Knowledge for depth of engagement, and Dr. Thomas's proprietary Sports Learning Funnel™ (TSLF™) for scale and agency—teaching students to analyze issues from Personal through Global levels while building their power to affect systems, not just be affected by them.

SportsGenius™ serves three audiences: individual students and families through coaching and parent programs, educators through professional development and certification training, and schools and districts through comprehensive partnership programs. The results speak for themselves—students going from D's to honor roll, from "not college material" to thriving university scholars, from academic frustration to becoming community leaders.

This isn't about using sports as motivation or putting basketballs in math problems. This is about recognizing brilliance wherever it manifests—and teaching students to transfer the sophisticated thinking they're already doing into academic success.